Article: Why I Started Fayre Beauty

Why I Started Fayre Beauty
It all began in 2020, when someone from Australia reached out to ask if I'd heard of Moroccan argan oil.
I had, and I was well aware of its properties. I was excited to try the sample, and because postpartum hair fall was very real for me at the time, I asked our R&D team to enhance the formula so it would help control hair fall during shower too, not just as a leave-in treatment.

Formulating the Balancing Anti-Hairfall Range
After a few rounds of tweaks, our Balancing Anti-Hairfall range was born. It's a paraben-free formula, and it's suitable for both genders.
The range has sold well since launch, and I've been able to help countless moms navigate the postpartum hair loss that nobody really warns you about. It's still my proudest product today, and if you haven't tried it yet, I hope you will. It isn't just for postpartum moms, though, anyone dealing with hair fall can use it.
From One Range to Four
Fast forward four years, and Fayre Beauty now has four ranges of hair care products, each targeted at a different hair concern:
- A cream-based Scalp Care range that's effective yet gentle enough for daily use
- A Shea Butter range for dry hair that's constantly subjected to chemical treatments
- Our original Balancing Anti-Hairfall range
- A Premium Hair Growth range
Wherever you are in your hair journey, Fayre Beauty likely has something that suits your hair type.
Why I Do This
I don't have fancy stories about myself to share, but I have so many stories from my customers, so many success cases. Over the years, I've been most humbled by the love and support for this little brand I'm growing, painstakingly, day by day, with every ounce of sincerity in me.
I'm not your typical business owner. I'm not funded, and I'm not backed by any capital. I just want to perfect my line of products on my own terms, and to serve my customers in my own, personalised way.
To Everyone Who's Trusted Fayre Beauty
It's just me, a girl with big dreams, who wants to make a difference in people's lives, in the littlest of ways, with all my heart. If you've tried Fayre Beauty, thank you for your trust and for supporting my vision. If you haven't, I hope I'll be able to reach out to you soon.
Remember that your hair is the crown you never take off. Invest in it, take good care of it, and if you're looking for where to start, I'd love for you to try Fayre Beauty.
— Melody, Founder of Fayre Beauty


